{"id":465,"date":"2024-10-24T09:46:25","date_gmt":"2024-10-24T09:46:25","guid":{"rendered":"https:\/\/ineshellmund.com\/?p=465"},"modified":"2026-09-14T15:20:26","modified_gmt":"2026-09-14T15:20:26","slug":"diseno-de-folletos","status":"publish","type":"post","link":"https:\/\/ineshellmund.com\/eng\/diseno-de-folletos\/","title":{"rendered":"Flyers design"},"content":{"rendered":"
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Flyer Alicja Kwade<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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YEAR:<\/strong>\u00a02022<\/p>

CLIENT:<\/strong> Personal project<\/p>

CATEGORY: <\/strong>Advertising Design<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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This project focuses on the design of a flyer for Alicja Kwade\u2019s exhibition In Absence<\/strong>, based on a clean composition that places the artworks at the centre of the design.<\/p>

The design uses a simple typeface<\/strong> and generous white space to give prominence to the images. The orange<\/strong>, taken from one of the test tubes featured in one of the artworks, is incorporated into the word Kwade<\/em> Kwade and repeated across other graphic elements to establish a visual connection with the exhibition.<\/p>

The image of Self-Portrait<\/em> is used as the main visual element due to its striking presence. Orange is also used for the page numbers, creating continuity throughout the flyer.<\/p>

The first inside page features a larger-scale image to provide an overview of the exhibition, while the following page combines images of three different artworks to offer a closer look at each piece.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Folleto irma boom<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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YEAR:<\/strong>\u00a02022<\/p>

CLIENT:<\/strong> Personal project<\/p>

CATEGORY: <\/strong>Advertising Design<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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This project focuses on the design of a presentation flyer about designer Irma Boom<\/strong>, drawing inspiration from some of the graphic elements found in her work.<\/p>

A square format<\/strong>was chosen for the spreads, an unusual choice for this type of publication. The main typeface has a timeless and understated appearance, while the quotes are set in a typewriter-style font to introduce a change of rhythm within the layout.<\/p>

In the header, the word \u00abBoom\u00bb<\/em> \u201cBoom\u201d appears at a larger scale, playing with typographic proportions<\/strong>, a recurring element in the designer\u2019s work. The design also incorporates a combination of purple and yellow<\/strong>, inspired by her work Colors of Nature<\/em>, adding colour and contrast to the composition.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Other projects<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\"\"<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tBranding Roots\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tDivisio Advertising Campaign\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\"\"<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tBill Viola Catalogue\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tBarcelona Identity Poster Design\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tOn Stage magazine\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\"\"<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tIntoxicao Vinyl Record Cover\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Folleto Alicja kwade A\u00d1O:\u00a02022 CLIENTE: Proyecto personal CATEGOR\u00cdA: Dise\u00f1o publicitario INDESIGN Dise\u00f1o de un folleto para la exposici\u00f3n \u00abIn Absence\u00bb de Alicja Kwade, planteado a<\/p>","protected":false},"author":1,"featured_media":466,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-465","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diseno-publicitario"],"yoast_head":"\nDise\u00f1o de folletos - ineshellmund.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ineshellmund.com\/eng\/diseno-de-folletos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dise\u00f1o de folletos - 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